Art Project

kaekko Expo.

Hiroshi Fuji

What started as a small family project out of a sense of unease at ever-increasing amounts of plastic waste has since evolved into Kaekko, a children’s communication project utilizing unused toys as tools that has been held in numerous regions in Japan and overseas since 2000.
At the Tokyo Biennale, Kaekko will celebrate its 22nd anniversary by introducing the activities it has achieved to date while also examining the Kaekko system as the work and expressive tool of artist Hiroshi Fuji. It will culminate in an installation created using the vast number of toys accumulated as a result of his continuing activities.

(As of February 2021)

Current Activities

[Tokyo Biennale note]  INTERVIEW: Hiroshi Fuji


Hiroshi Fuji (Artist)

Fuji completed his graduate courses at Kyoto City University of Arts. To date, he has worked as lecturer at Papua New Guinea National Art School, held positions in a city planning office and the “Hiroshi Fuji Office of Planning & Production”, and served as the director of Towada Art Center. He creates art projects that go beyond genres, such as the toy exchange system “Kaekko” using unused toys from households, and “Let’s Make Hachijiro Fujishima” which involves making up an imaginary key person. Fuji has participated in various art projects across Japan and overseas.

Art Project